TRINOMIC BY PUMA: BORN ON THE TRACK. BACK FOR THE STREET. (VIDEO)

0
90

“When this shoe first appeared in our catalogue in 1991, it was a game-changer for PUMA. We didn’t make shoes like this. I think that everybody on the team agreed that this was a great silhouette, so why can’t we do this now? It’s perfect timing to bring it back.” – PUMA

PUMA changed the blueprint for their sneaker game back in 1991 with the release of the Trinomic XT1 and XT2, the silhouette was such a well loved classic that the brand re-released them last year. Designers for PUMA Ron Perkins and Yoshi Yoshimura discuss their roles in the reissue and the significance of the brands celebrated 90’s running technology in a short film. Shot at PUMA’s Boston and London HQs, the team talk about their decision to focus on the XT Plus series, as well as explaining their design philosophy and how they reinterpret existing designs and technology in order to explore them in a new context for the brand.

Don’t forget to follow us on Twitter and Instagram @trappedmagazine

LEAVE A REPLY

Please enter your comment!
Please enter your name here