Following the enormous demand for the Rae Sremmurd x boohooMAN collaboration in 2017, global menswear online retailer boohooMAN is thrilled to announce the highly anticipated limited-edition Tracksuit edit with Inglewood-born hip hop songwriter, producer and Grammy-nominated rapper, Swae Lee.
boohooMAN and Rae Sremmurd member Swae Lee have crafted the ultimate summer streetwear tracksuit collection, showcasing graphics in fresh fun colorways, inspired by Swae Lee’s iconic sporty flair style. The tracksuit drop is set to launch globally at boohooMAN.com on July 23rd and includes everything from must-have matching sets to mix & match full looks, bold and pastel sweat sets.
Swae Lee’s versatile tracksuit edit sets itself apart from others with a variety of unique graphics and prints, including x-ray-like tie-dye skeletal accents. The collection ranges in style from bold colour-block short tracksuits to 90’s throwback funnel neck velour sets. The multifunctional short tracksuit sets are lightweight, breathable and essential for keeping cool during the summer months.
The concept behind the shoot is intentionally very stripped back. With monochrome as the sets’ core theme, Creative Director Cleveland Buzby said, “I wanted the product and Swae’s personality to scream and stand out here. Everything on set was purposefully simplified so we could let the product and personality do the talking.”
The collection contains a total of 76 items including ready-to-wear and accessories. Price points range from £6 – £50 with selected lines available in sizes XS-XL.
The collection is available at: https://www.boohooman.com/mens/tracksuits