After collaborating with the likes of Raf Simons for a clothing line of his own, it was only a matter of time before A$AP Rocky propelled himself further into the fashion limelight by appearing in a fashion brand campaign. Shot in the iconic Times Square, the rapper appears in the SS14 campaign for DKNY, alongside supermodels Jourdan Dunn, Cara Delevingne, Eliza Cummings and Dylan Rieder, showing off the brand’s new vibrant collection. The rapper also starred in the brand’s Superbowl inspired ‘draft video’ that came shortly after the release of the SS14 campaign, which saw everyone involved decked out in customised helmets and football jerseys.
Words by Katie Maloney
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