Kenny Allstar has collaborated with streetwear icons Champion on a capsule collection of merchandise for his Futures Yesterday project. The DJ dropped his mixtape compilation ‘Futures Yesterday’ in January featuring a crop of the rising talent of the UK rap and grime which included Bawo, Len, AntsLive, Tiggs Da Author, Sam Wise, 5EB, Novelist, Blanco, Laicositna and more.Â
For the capsule collection Kenny reached out to creative director Geo Owen, who has been responsible for some standout Yeezy pieces and Donda graphic design work. The Champion and Kenny Allstar Future Stars collab consists of hoodies and tees all in Champion’s premium Reverse-Weave fabric and underlines the legendary NYC brand’s continuing affiliation with rap culture at the most fundamental level.
The collection will be sold exclusively at the Champion Europe Store in Soho London from Today. To launch the collection the right way the store is throwing a party sponsored by Hennessy and Redbull with a set by Kenny Himself.
Be sure to head down to the Champion store at 48-50 Brewer Street to grab yourself a piece from the Kenny Allstar and Champion Futures Yesterday collection
The capsule collection, designed by Kenny’s Creative Director Geo Owen (ex-DONDA, YEEZY), sees hoodies and tees all in Champion’s premium Reverse-Weave fabric and underlines the legendary NYC brand’s continuing affiliation with rap culture at the most fundamental level.
This is an exclusive, creative collab between Kenny Allstar and Champion to commemorate the release of Kenny’s recent album The Futures Yesterday ft. the cream of the new wave of UK rap – Bawo, Len, AntsLive, Tiggs Da Author, Sam Wise, 5EB, Novelist, Blanco, Laicositna and more.