Adidas partner with Pharrell Williams



Last week Adidas released a video highlighting their all new partnership with music artist and fashion icon Pharrell Williams. After a string of successful SS14 releases and collaborations so far, including recent work with Kanye West, it is evident that Adidas are once again raising the bar when it comes to creative influence for the brand. Adidas will also be partnering with Pharrells textile company “Bionic Yarn” an environmentally beneficial enterprise which recycles plastic ocean debris into usable fabrics. There is yet to be a date for any releases but keeps your eyes peeled this Summer for a collection!

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