adidas have collaborated with Boston retailer Concepts to open an exclusive boutique.
Opening on August 25, 2017 — the streetwear emporium is the latest addition to Newbury Street’s lineage of high-end specialty stores, eateries and galleries in Boston, Massachusetts.
“This partnership symbolizes yet another level of our commitment to offering a diverse and multi-faceted portfolio of unique, retail experiences for our fans,” said Pascha Naderi-Nejad, Senior Director of Originals at adidas.
The store prides itself on minimalist aesthetic and giving sneaker enthusiasts an innovative experience including sought-after YEEZY styles, footwear from adidas’ longstanding collaborations with designers including Raf Simons, Rick Owens, Stella McCartney and Kolor, among others, as well as apparel.
adidas x Concepts, 73 Newbury Street, Boston, Massachusetts, U.S.A.
