Paul Pogba Heads adidas Originals Latest P.O.D System Campaign

Paul Pogba is the new face of the adiads P.O.D-S3.1 silhouette.

Paul Pogba

Pogba adopts the role of a storyteller, where he revisits his upbringing in Paris and shine a light on those who have continued to support him. Though a recollection of his own upbringing, Pogba tells the narrative through the lens of current day Parisian youth, emphasizing the importance of family and friends.

The two new P.O.D-S3.1 silhouettes are part of the “adidas Originals’ collective memory”, dropping in both all white and black/multi-coloured models in October.

The new sneakers will be available to buy on October 18th from www.adidas.co.uk

 

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