Whilst Retail is a not the most improving sector for many, for Nike its another day another opening. The latest Store to be announced is the 35,400-square-foot Nike Dubai store. The new space, which formerly housed a Kinokuniya bookstore, includes unique experiential activations like a salon, modular themed areas that can be updated as needed, exclusive events and workshops. Also integrated throughout the store are stations where you can customize jerseys, sneakers, tees and more.
Nike Dubai is one of the largest retail presences for the sportswear giant and is also their new Middle Eastern flagship.
Check out the photos and learn more about upcoming events by heading over to Nike DXB.