Exclusive New Look at the adidas Yung 1

Recently images of the adidas Yung 1 sneaker began to surface around the internet, boasting adidas’s Falcon Dorf upper from the late ’90s, but with a newly revamped sole. Today, senior director of concept at adidas originals, Till Jagla, took to Instagram to confirm the new sneaker and provide a bit of background on its history. Jagla speaks about the late 90’s ethos of sneakers below:

 

“The most interesting learning for me was that all the shoes the brand has created in the late 90’s / early 000’s represent the collective memory for the younger (than me, born in 1980) generation of sneaker heads. So this means these kinda quirky shoes is way more than a trend. This world is the archive for an entire generation,”

 

 

The release date of the adidas Yung 1 is still not confirmed.

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