NDP Group’s Matt Powell Announced within a series of footwear-related tweets, impressive sales growth for the Three Stripes and also confirmed that adidas has overtaken Jordan as the #2 brand in the United States for sports footwear — an achievement he never thought he would see in his lifetime.
Powell is Arguably Kanye West’s biggest critic and firmly believes that the “Kanye Effect” doesn’t play a large role in adidas’ growth, Powell highlights the Tubular Shadow and Superstar as August’s top sellers for the German sportswear brand.
